Cycle Kids: Breakaway Event

Source: http://www.behance.net.License: All Rights Reserved.

Ben Scott:

Cycle Kids promotes healthy lifestyle choices by introducing kids to the joy of bicycling and educating them about bike safety and nutrition. This non-profit group empowers children to develop positive, safe, and active lifelong habits. The Breakaway event is an annual fundraising ride for this Cambridge-based non-profit. The logo is a hand-rendered script that was modified to elevate the event to a sophisticated level. Items included, naming, logo development, cyclist jerseys, t-shirts, water bottles, tickets, rider booklet, signage, website, posters, and more.

Source: http://www.behance.net.License: All Rights Reserved.

Source: http://www.behance.net.License: All Rights Reserved.

Source: http://www.behance.net.License: All Rights Reserved.

Source: http://www.behance.net.License: All Rights Reserved.

Source: http://www.behance.net.License: All Rights Reserved.